If you're raising capital, you've probably been hit with:

  • An investor asking about your unit economics and you not having a clean answer

  • Building a financial model and getting stumped when an investor asks you to defend the assumptions

  • Developing pitch materials that rarely get open, read, and a meeting invite

  • Sending your pitch to hundreds of investors only to realize they're not in deploy mode

  • Everybody telling you to get traction yet nobody telling you the exact steps to get there

None of this means your company isn't fundable. It simply means your financial narrative isn't battle tested and investor proof yet. That's why we created Founders' Masterclass. We educate founders on best practices.

AFTER THIS COURSE YOU'LL MASTER:

  • IDEAL CUSTOMER PROFILE

    Identify your ideal customer with precision — and build a growth model that shows investors exactly how you scale from your first 100 customers to your first 10,000.

  • FINANCIAL MODELING

    Build a financial model from scratch - using research-driven assumptions you can defend in any investor meeting - to power the growth of your company.

  • COMPETITIVE LANDSCAPE

    Know your competitive landscape so thoroughly that when an investor asks "what about X competitor?" you have a better answer than they do.

  • INVESTOR PITCH DECK

    Build an investor pitch deck that opens doors - informed by real traction, with a financial narrative that makes the opportunity undeniable.

  • INVESTOR CONTACTS

    Get a customized list of 20 investors who are actively investing in your space right now - not a generic database, but a targeted list built specifically for you.

  • INVESTOR OUTREACH

    Execute investor outreach that converts - the exact hooks, email scripts, follow-up sequences, and meeting frameworks that move a conversation from intro to term sheet.

STARTUP CFO 20+ YEARS | OVER $500M IN RAISES AND EXITS

LILI BALFOUR

I started my career in tech M&A in Silicon Valley, moved to healthcare investment banking on Wall Street, and found my passion in startups. I've been inside thousands of startups - as in house CFO and as a remote advisor. For the past 20+ years I've helped thousands of early stage companies scale, raise capital, and exit.

INSTITUTIONAL KNOWLEDGE CAN'T BE HACKED

I created Founders' Masterclass because most of what founders need to know about raising capital is locked inside accelerators and VC firms. This course is the inside track - the frameworks, the models, and the investor psychology that I've used across thousands of engagements.

I've trained more than 18,000 entrepreneurs across 100+ countries.

Companies I've worked with have been acquired by Netflix, Nielsen, Allscripts, Bed Bath & Beyond, and FlexTrade.

Get decades of insight in 90 minutes.




48 LESSONS. 4 WEEKS. EVERYTHING YOU NEED TO GET FUNDABLE.

Each week builds on the last — from understanding your customer and market, to building your financial model, to crafting your investor narrative, to finding and closing the right investors.

    1. Seed to Series A | Metrics Checklist

      FREE PREVIEW

    2. Overview: Founders' Masterclass

    1. Week One: Overview

      FREE PREVIEW

    2. Buyers/Users: Tutorial

    3. Buyers/Users: Overview Worksheet

      FREE PREVIEW

    4. Buyers/Users: ICP Worksheet

      FREE PREVIEW

    5. Competitors/Complements: Tutorial

    6. Competitors: Worksheet

    7. Pricing/Revenue Models: Tutorial

    8. Pricing/Revenue Models: Worksheet

    9. Growth Model/Growth Equation: Tutorial

    10. Growth Model/Growth Equation: Worksheet

    11. Week One: Recap

    12. What Founders Can Learn from Meghan Sussex

    1. Week Two: Overview

    2. Revenue/Expense Assumptions: Tutorial

    3. Revenue/Expense: Worksheet

    4. Salient Six: Tutorial

      FREE PREVIEW

    5. Salient Six: Worksheet

    6. Metrics: Tutorial

    7. Metrics: Worksheet

    8. Valuation: Tutorial

    9. Valuation: Worksheet

    10. Cap Tables: Tutorial

    11. Cap Tables: Worksheet

    12. Week Two: Recap

    13. AI Prompts

    1. Week Three: Overview

    2. Capital Sources: Tutorial

    3. Capital Sources: Worksheet

    4. Funding Strategy: Tutorial

    5. Funding Strategy: Worksheet

    6. What Investors Want: Tutorial

    7. What Investors Really Want: Worksheet

    8. 10 Must Have Slides: Tutorial

    9. 10 Must Have Slides: Worksheet

    10. Week Three: Recap

    11. EMAIL SCRIPTS

    1. Week Four: Overview

    2. How to Find Investors: Tutorial

    3. How to Find Investors: Worksheet

    4. How to Pitch Investors: Tutorial

    5. How to Pitch Investors: Worksheet

    6. How to Close Investors: Tutorial

    7. How to Close Investors: Worksheet

    8. How to Follow Up with Investors: Tutorial

    9. How to Follow Up with Investors: Worksheet

    10. Week Four: Recap

    1. Fresh Capital

ONE INVESTMENT. LIFETIME ACCESS.

  • $197.00
  • 49 lessons
  • 1.5 hours of video content
  • Downloadable spreadsheets
  • Unlimited email and phone support
  • Customized list of 20 investors

PAY ONCE. ACCESS FOREVER.

Keep learning as you're building with unlimited email support & new content added regularly

The investors you want to meet are writing checks right now. The question is whether your financial story is ready when you walk into the room. Founders' Masterclass gives you everything you need to make sure the answer is yes.

ENROLL NOW FOR LIFETIME ACCESS